Entexis Insights

Perspectives on AI, SaaS,
Software & Domain.

Software decisions compound. A pricing model picked in week three of a SaaS launch sets the unit economics for years. A custom CRM that fits your sales motion saves a hire by month three. An AI layer scoped well in month one delivers measurable lift by quarter one. Three solid pieces from this archive should remove at least a week of guessing from the next decision in front of you.

Walk in mid-decision and walk out with a sharper view of it. Whether you are weighing build vs buy, picking a framework, scoping an AI layer that looked easy in the demo, redesigning a UX flow that loses users at step three, or deciding whether to keep patching a migration that quietly grew over months. The next decision should feel less guesswork-shaped.

Topics here range across AI implementation, SaaS strategy, custom CRM, HR tech, e-commerce, software engineering, data and analytics, design and UX, and domain-specific software for financial markets, TradingView, and real estate. Plus inside stories: short reads on what we learned building real products for real businesses.

Latest Insights

Latest
Insights

115
Tradingview

How to Build Your Own TradingView Indicator: From Trading Idea to Product

A practical guide to building custom TradingView indicators: from defining your edge to Pine Script development, testing, and launching as a paid product.

116
E-Commerce

Shopify vs WooCommerce vs Custom Build: An Honest Platform Guide for 2026

This is not a feature comparison chart. It is a decision framework based on your revenue, your growth plans, and how much control you actually need over your store.

117
E-Commerce

The Real Cost of Launching an E-Commerce Store in 2026: What Nobody Tells You

The real numbers. Not the marketing page numbers. A Shopify store with 15 apps lands in the low-to-mid four-figure range per month before marketing. Marketing adds another $1k-$5k monthly in year one. Custom builds start in the high four-figure to low five-figure range. Here is what it actually costs to launch an online store in 2026: platform fees, hidden costs, and the stuff nobody tells you until you are already committed.

118
SaaS Strategy

Build vs Buy Software: The Real Cost Nobody Talks About

Everyone has an opinion on build vs buy. Most of them are selling something. We have been on both sides: built custom for clients who needed it, and advised others to buy. Here is the honest version.

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Thinking on SaaS, CRM &
Domain-Led Software.

One article a fortnight. No fluff, no product pitches — just substantive thinking on building vertical software that works in the real world.

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